A few weeks ago I was on the phone with a prospective client. They’re a…
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fundraising
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fundamentalsfundraisingRelationshipsstrategyUncategorized
Fundraising that Works
by Steve Thomas November 15, 2018Fundraising is not about sounding smart, looking good or appearing professional. Deep breath everyone. Ready…
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That title might have bugged you a bit, but stay with me. Maybe you’ll agree…
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You focus on your donor communication. Your donor doesn’t. Won’t. Can’t. The rookie mistake is…
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13 words that will improve your fundraising
by Steve Thomas March 5, 2017Sorry if that sounds like one of those clickbait posts. It’s not clickbait, it’s truth.…
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donor confidential: poor form
by Steve Thomas May 11, 2016A mid-30’s professional, I’ll call him “Phil,” told me about his experience with improper form.…
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ugly babies and fundraising
by Steve Thomas February 8, 2016Look. There are two truths you need to believe to be successful in marketing and…
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Logic and reason kills direct mail fundraising, online fundraising and in-person fundraising. I have to…
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an insider secret to direct mail fundraising
by Steve Thomas April 15, 2015I want to let you in on an insider secret that direct mail fundraising experts…
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Here’s a tragic, expensive fundraising mistake you can learn from. In this week’s mail was…
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