If you’re a fundraising professional, then at some point you’ve probably wondered, “Why is the…
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fundraising
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A few weeks ago I was on the phone with a prospective client. They’re a…
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Fundraising is not about sounding smart, looking good or appearing professional. Deep breath everyone. Ready…
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That title might have bugged you a bit, but stay with me. Maybe you’ll agree…
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You focus on your donor communication. Your donor doesn’t. Won’t. Can’t. The rookie mistake is…
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13 words that will improve your fundraising
by Steve ThomasSorry if that sounds like one of those clickbait posts. It’s not clickbait, it’s truth.…
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A mid-30’s professional, I’ll call him “Phil,” told me about his experience with improper form.…
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Look. There are two truths you need to believe to be successful in marketing and…
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Logic and reason kills direct mail fundraising, online fundraising and in-person fundraising. I have to…
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I want to let you in on an insider secret that direct mail fundraising experts…
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