I know, I know, that’s so obvious it’s nearly insulting for me to say it.…
Category
Marketing
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The Walmart heirs’ net worth exceeds the net worth of the entire population of the…
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That was a trick headline, sorry about that. You really can’t teach donors anything. In…
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Well this new year of ours is only a week old! How’s it going for…
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Blogdirect maileasy solutionsfundraising
1 easy way to raise more money in direct mail
by Steve ThomasWant to improve your direct mail fundraising? Here’s one easy way. I should say in…
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Hoots reminded me a few days ago how much she likes ugly. I have to…
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OK . . . so maybe the USPS isn’t quite dead yet, but it’s not…
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There’s a formula that works in direct response. It worked 60 years ago, and it…
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I’ve become a fan of “automatic” and I think you should become one too. It…
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Before I give you the most dangerous myth about major donors, you’ll have to tolerate…