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fundraising your donors crave

ugly babies and fundraising

big statistics kill your fundraising

what if churches thought like nonprofits?

13 words that will improve your fundraising

the #1 thing to teach donors

donor confidential: the chairwoman

logic and reason kills fundraising

the 1 common mistake that can kill...

COVID-19, Black Swans and Your Fundraising

  • Blogfundraising

    you have to startle your donors

    by Steve Thomas

    So what’s your one startling fact? What’s that one statistic that would so shock and…

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  • Blogdirect mailfundamentalsfundraising

    fundraising: the secret ingredient

    by Steve Thomas

    There’s a formula that works in direct response. It worked 60 years ago, and it…

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  • Blogfundamentals

    improve fundraising results part 3: know your numbers

    by Steve Thomas

    Every organization and really every individual has its most important numbers. You know you need…

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  • Blogeasy solutionsfundamentalsfundraising

    improve fundraising results part 2: filters and boundaries

    by Steve Thomas

    Everyone knows about and even some of us use “to do” lists. Today we’re talking…

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