You focus on your donor communication. Your donor doesn’t. Won’t. Can’t. The rookie mistake is…
Category
strategy
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Blogeasy solutionsFeaturedfundamentalsfundraising
13 words that will improve your fundraising
by Steve ThomasSorry if that sounds like one of those clickbait posts. It’s not clickbait, it’s truth.…
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When I was Executive Director/CEO of a nonprofit, I had the opportunity to make asks…
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2017 marks our 8th year of choosing a Word of the Year. We do that…
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A mid-30’s professional, I’ll call him “Phil,” told me about his experience with improper form.…
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This donor story begins at a jazz night. A local chapter of a national nonprofit…
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“When in doubt, have a man come through the door with a gun in his…
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Blogeasy solutionsFeaturedfundamentalsRelationships
donor confidential: the chairwoman
by Steve ThomasThis is the story of the how the Chairwoman of the Board found her place…
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Look. There are two truths you need to believe to be successful in marketing and…
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This is the story of the $1,000 first gift and the radio silence that followed.…