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  • Strategy
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fundraising your donors crave

ugly babies and fundraising

big statistics kill your fundraising

what if churches thought like nonprofits?

13 words that will improve your fundraising

the #1 thing to teach donors

the 1 common mistake that can kill...

donor confidential: the chairwoman

logic and reason kills fundraising

COVID-19, Black Swans and Your Fundraising

  • fundraising

    3 Things Your Nonprofit Client Wants You to Know

    by oneicity

    If you’re a fundraising professional who helps clients or organizations with fundraising, then at some…

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    P.S. This is Important

    by oneicity

    It’s just one line.  And the very last line at the very end of the…

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    Why Scan-ability Matters

    by oneicity

    A couple of days ago, a nonprofit I really enjoy supporting sent a letter to…

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    Why Didn’t This Work?

    by oneicity

    Have you ever had that one appeal or campaign that you just knew was going…

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