Perhaps like me, you were taught as a child how to write thank you letters.…
Fundraising
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BlogCopywritingDonor FocusedfundamentalsFundraisingUncategorized
3 Ways to Add Impact When Thanking Donors
by Steve ThomasWhen a donor gives to support your cause, you provide a receipt and a thank…
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brandingDonor FocusedFundraisingMarketingstrategy
Don’t Make This Donor-Focused Fundraising Mistake!
by Steve ThomasDonor-focused fundraising seems simple. In your fundraising, you focus on the donor’s desire to change…
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BlogCopywritingEmergencyFundraisingMarketing
COVID Crisis and Your Fundraising, What Now?
by Steve Thomas“At this point in the COVID crisis, what should I be telling the donors?” That’s…
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BlogCopywritingdirect mailfundamentalsFundraising
What Makes Donors Care Enough to Give?
by Steve ThomasIf people don’t already love what you do, how do you connect with them deeply…
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Think just a minute about what you are asking your donors to do. Of course,…
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I was on the phone with the Executive Director of one of our clients last…
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Can you imagine all of the possible distractions your donors are experiencing right now? Maybe…
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I’d forgotten about Tom Peters. He’s a business/leadership guru I followed from back in the…
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OK, we’re a few weeks into this COVID-19 “thing.” We have to keep thinking about…